< Agent Blog
Aug
25
,
2025

Important Update: Cigna Healthcare Supplemental Benefits Rebranding and Ownership Change

August 25, 2025
Cigna

Cigna Healthcare Medicare Business Rebranding

On July 8, 2025, Cigna announced that Cigna Healthcare® Medicare is now HealthSpringSM.

You may have noticed that most materials, websites and enrollment platforms still reflect the Cigna Healthcare brand. As with so many things, change takes time.

  • The Medicare Advantage and Part D (PDP) business will adopt the HealthSpring name for the 2026 AEP selling season.
  • The Supplemental Benefits business (Medicare Supplement, Supplemental Health & Life, and Dental, Vision & Hearing) will continue using the Cigna Healthcare brand through 2025 and will launch the new HealthSpring brand in 2026.

Cigna will provide FAQs to help you clearly communicate the branding change as well as the recent ownership change (HCSC Acquisition) to your clients and prospects. The goal is to ensure transparency.

What does this mean for you and your clients?

  • Clients’ coverage and benefits will remain the same.
  • You will continue working with the same broker support teams.

For the latest updates—including FAQs, the official press releases, and more—please visit the Rebranding Update site.

View Details >View Details >

Questions? Call us at 855-888-8326.

Don't have a MedicareValue page yet?

Get Your FREE Site >

Posts you may be interested in...

Read More

Meet your California Broker Channel Manager: Sandy Wang

December 12, 2025
Agent Blog Icon - Indicates this is a blog article.

Meet your new Broker Channel Manager in California!

Read More

New business technology is on the way for brokers!

December 8, 2025
Agent Blog Icon - Indicates this is a blog article.

These changes include a new contracting system for all brokers/agents, and a new commissions experience for MA/PDP users.

Read More

Highmark Important Updates: Medigap, SSBCI, and Delaware D-SNP Information

December 3, 2025
Agent Blog Icon - Indicates this is a blog article.

Medigap, SSBCI, and Delaware D-SNP Information

Read More

Extend Your Molina Selling Season to December 31!

December 2, 2025
Agent Blog Icon - Indicates this is a blog article.

AEP is coming to a close, but the Integrated Care SEP* can still be used

Read More

UnitedHealthcare: JarvisWRAP for December 1

December 1, 2025
Agent Blog Icon - Indicates this is a blog article.

AEP support, UCard shipments and SSBCI verification

Read More

Cigna Broker Insights: November 2025 - Edition 11.2

November 24, 2025
Agent Blog Icon - Indicates this is a blog article.

Broker Insights: The newsletter for all Medicare brokers - 11.2

Who we are & what we do.

Choosing an FMO to work with is not just about having access to top insurance products and commissions, it’s about finding a one-on-one agent service that is prepared to meet your needs.  

Get to know us, and see how we can help you take your business to the next level.

Learn More

Helpful Links

New Here?

We love meeting new people! Fill out the form below, and one of our sales directors will get in touch with you shortly.

Thank you! Your form has been received!
Oops! Something went wrong while submitting the form